L'Oréal 360 Virtual reality Tour

The L’Oréal 360 VR experience was developed by Envision Studio for the Meta Quest 2 device in 2023. This application showcases the production line of L’Oréal USA.Responsibilities included designing and developing the application for Meta Quest 2, following the Meta development guidelines.

Services

• Software Development
• User Interface Design/ User Experience Design and Animation

Duration

2 Months

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Project Overview

Step into the world of beauty innovation with our immersive 360 VR tour crafted exclusively for L’Oréal, providing customers with a unique insight into the manufacturing process of L’Oréal products. Designed for Meta Quest 2 devices, our application offers an unparalleled virtual experience, combining 360-degree videos of manufacturing facilities with informative 2D descriptions and documentaries to offer customers a comprehensive understanding of the production journey.

Key Features

360 VR Experience

Immerse yourself in the manufacturing world of L’Oréal with 360-degree videos that transport you to different locations within the production facilities.
Explore every corner of the manufacturing process, from ingredient sourcing to packaging, with realistic and captivating visuals.

Informative 2D Content

Supplementing the VR experience are informative 2D descriptions and documentaries that provide users with valuable insights into each stage of product manufacturing.
Engage with detailed descriptions, statistics, and visuals that enhance understanding and appreciation of L’Oréal’s commitment to quality and innovation.

Interactive Process Switching

Seamlessly switch between different stages of the manufacturing process to gain a comprehensive understanding of how L’Oréal products are brought to life.
Navigate through the various steps, from formulation to quality control, at your own pace, empowering customers to explore according to their interests and curiosity.

VR Application Development

Leveraged cutting-edge VR technology to develop an intuitive and user-friendly application for Meta Quest 2 devices.
Implemented interactive features and smooth navigation controls to provide users with a seamless and enjoyable experience.

Appplication Development

VR Application Development

Leveraged cutting-edge VR technology to develop an intuitive and user-friendly application for Meta Quest 2 devices.
Implemented interactive features and smooth navigation controls to provide users with a seamless and enjoyable experience.

Conclusion

The L’Oréal 360 VR tour represents a groundbreaking approach to customer engagement and education, offering an immersive and informative journey into the world of beauty manufacturing. By leveraging VR technology, we have created an experience that not only showcases L’Oréal’s dedication to quality and innovation but also empowers customers to connect with the brand on a deeper level. As we continue to push the boundaries of virtual reality, we are excited to offer customers new and innovative ways to explore and experience the L’Oréal brand.

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